The Dubai Mall is located in the heart of the prestigious Downtown Dubai. The mall is the most-visited retail and entertainment destination, welcoming over 80 million visitors annually. At 5.9 million sq. ft., the Dubai Mall offers an unparalleled mix of world-class dining, entertainment and leisure attractions. The Dubai Mall includes Fashion Avenue, a precinct dedicated to high fashion which positions Dubai as the luxury fashion capital for the Middle East. The Souk, an elegantly designed precinct featuring jewelry shops, traditional Arab clothing, handicraft stores, accessory outlets, and more. Besides the luxury brand shops and The Souk, the mall also hosts a huge indoor waterfall, an indoor theme park, or an ice rink among other attractions.